Date:  Mon, 25 Apr 1994 21:34:14 EDT

From:  Al Futrell <AWFUTR01[AT SYMBOL GOES HERE]ULKYVM.BITNET>

Subject: Negativity Publicity



A local company is tied up in a law suit here in Louisville and needs an

"expert" witness who can testify on the effects of negative publicity on

sales. Seems a woman filed a sexual harassment charge and even though the

person who committed the harassment was fired she is suing the company. Her

case generated substantial negative publicity for the company and now they

need an "expert" to say that this is possible. I was asked about whether

I know an expert. Well, I am not one but I thought someone out in dialect

land might fill the bill. Let me know. Thanks.