Date: Mon, 23 Jan 1995 10:47:49 CST
From: Mike Picone MPICONE[AT SYMBOL GOES HERE]UA1VM.UA.EDU
Subject: Re: TV and dialect
I don't think this is necessarily an example of the media having
influence on dialect, but I am curious about what would seem to me to
be a spreading pronunciation change that I have become aware of by
listening to the media. I have noticed that many radio announcers,
especially on NPR, are now pronouncing words such as _tour_ as is
they rhymed with _lore_ rather than _lure_. The same is true for all
the derivatives: _tourist_, _ detour_, etc. I don't know if this is by
analogy to other forms such as _four_, _gourd_, etc. or if this is
simply a case of accent coaching to conform to a perceived
prestige pronunciation or if all these announcers belong to a dialect
group where this is prevelant. I am suspicious that there is some
prestige factor involved, partly because there is an American tendancy,
as opposed to the British, to retain more elements of the original
pronunciation of borrowings from French (I posted something about that
a few weeks ago on this list). So the spread of the more assimilated version
looks suspiciously like a prestige-driven innovation.
Has this struck anyone else as being curious, or am I suffering from a
dialectal blind-spot on this?
Mike Picone
University of Alabama
MPICONE[AT SYMBOL GOES HERE]UA1VM.UA.EDU